You don’t have to be a designer to think like one.
This session helps business leaders and managers master the art of poster communication — from writing clear briefs to spotting what makes a design work.
Whether you're working with an in-house designer or a freelancer, this guide makes you faster, smarter, and more aligned with your brand.

 

📌 Key Takeaways:

• Understand the true purpose behind every poster

• Learn the core elements that make or break a design

• Know how to review creatively without vague feedback

• Spot the difference between cheap vs. premium posters

• Equip yourself to brief any designer clearly and confidently